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Discussion Starter · #1 ·
Guess Nissan is really trying to appeal to younger buyers with their latest commercial featuring Final Fantasy XIII characters. Lightning and Snow appeared in a recent commercial for the crossover SUV Nissan Kicks in China. I guess it works since China is going through an economic boom and people have more money to spend on things that's tied to their hobbies.

https//www.youtube.com/watch?v=h-XYgn-RR6E
 

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I bet it even goes deeper than just commercials like this and even right into in person experiences like at Disneyland which China has. Often I see car makers targeting kids to get to their parents on attainable cars that have character. Asian countries are big into this stuff so that will be expected
 

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Nissan may as well implement a VR headset at their next car show booth if this is the direction they're going in. Odd pairing, but I guess licensing of virtual stars is cheaper than getting a Hollywood actor in their cars.
 

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Discussion Starter · #6 ·
That's actually a good idea, even if they don't design it so the drier is replaced by a game character. It's a good way for potential buyers to see what their dream Kicks could look like after they've modified it to their tastes.
 

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It'll all be down to the country when it comes to ads. Most likely, Nissan USA will go with the comedic concept for the Kicks. That seems to be the new ad trend these days and they are more attention grabbing.
 

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Unless they try to work in something related to a Hollywood film which would be great, easier to get more customers and their family involved when you set it up like that. Only thing is, I don't know what future movie it could be in.
 

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Discussion Starter · #9 ·
Nah, I swear most movies already have contracts with other car manufacturers. Nissan just needs to hire a comedian and have them advertise the Kicks. I think Kevin Hart will be perfect!
 

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I can only assume that those circles on the ground indicates the Kick's sensors and stopped the car when it sensed the "hard" modes in traffic. Nissan should just come out with a VR game for their cars and implement them at dealerships.
 

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Discussion Starter · #19 ·
They haven't released much these days. I'm guessing the promotional period for the Kicks has ended abroad and now Nissan is going to work on other models. Was hoping to see ads for North America.
 
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